Thursday, November 19, 2009
Why Was This Black Woman Chosen As The Character For This Commercial
You've all see the commericals: Home Security service has a series of burglars breaking in to a home as the "White woman" and/or "White Woman along with her children" are at home. The alarm goes off and, thank goodness - the security monitoring service is standing by to protect them.
Without fail the pirate home invader is a White male.
Those who do these commericals realize that it is far easier to "keep it in the race". If they were to feature a Black home invader this one commercial would cause a conflict among those who are inclined to protest against stereotypical images in the media.
A BLACK WOMAN WITH A GOVERNMENT SUBSIDIZED CELLPHONE
When the commercial featured above was cast - why did a Black woman and her son come to mind as the image of those who'd benefit from a "government subsidized cellphone"?
Indeed her age makes her a likely candidate for assistance. It appears that her race made her a "double qualifier